Mon

23

Jan

2012

"Ghetto Bikes"

The following is a email/letter I wrote to the editor's of Bicycling Magazine, after they used the term "ghetto" in one of their pieces:

 

To Whom it May Concern,

 

The use of the term "ghetto" in you Wrenching Resolutions (Jan/Feb 2012) is insensitive at best.  The term has many racial overtones that people (like me) find offensive.  I find it is generally a term used by folks detached from any kind of urban reality.

 

So, a bike looks "ghetto"....what is that really implying? What does a "ghetto" bike look like in the first place, and who rides a "ghetto" bike? Do you guys review "ghetto"  bikes or aim advertising at "ghetto" readers?


Please consider the implications of this term in the future.

 

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Comments: 2

  • #1

    andrew (Tuesday, 24 January 2012 09:39)

    that seems like a reasonable comment. it does sound like a code word for "black".....so I agree with this comment.

    andrew
    London, UK

  • #2

    Julian (Tuesday, 24 January 2012 18:24)

    100% in support of your note. Thanks for writing to them.

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