718 Cyclery was founded in 2008, and continues to focus on building bikes WITH our customers. Road, mountain, touring, commuter, Wind Cheetah.....if you have dreamed it up, we can build it with you. Our shop is a place of learning, where arrogance and attitude have no place (Shop Philosophy). We offer 3 paths to getting your dream bike built. Each path can be used to get an in-store Collaborative Build started, or to have us build you your dream bike with (free) shipping to the lower 48 of the United States.
Using our Custom Bike Builder, you will have an interface that will let you do your research as well as make some initial parts selections. Hitting the "Submit" button initiates a conversation directly with us. An interactive parts list (see example here) will be developed within 48 hours, and together we'll be off to the races!
Has your dad ever told you about the times he took apart the toaster or the family radio as a kid? In terms of consumer products, those days are long gone. If you even think about opening your I-Phone, you will void the warranty. Most products carry a warning about “no serviceable parts inside,” or are protected by fasteners that require security clearance and an expensive tool to loosen. Products are made so that replacement is far easier than repair. We just throw them away. The cool thing about bikes is that "all parts are serviceable."
As we all move towards becoming information workers, (folks who work at nice large firms, sit in front of a monitor or 2, and produce nothing you can touch), the desire to work with one's hands becomes magnified. It took me 13 years in front of that aforementioned monitor before I realized I needed to build with my hands again.
A Collaborative Build is us building a bike with you.