718 Cyclery was created in 2008, and continues to be focused on building bikes WITH our customers.  Road, mountain, touring, commuter.....if you have dreamed it up, we can build it with you. Our shop is a place of learning, where arrogance and attitude have no place (Shop Philosophy)

"You Can't Hammer a Nail Over the Internet"

Has your dad ever told you about the times he took apart the toaster or the family radio as a kid? In terms of consumer products, those days are long gone. If you even think about opening your I-Phone, you will void the warrantee. Most products carry a warning about “no serviceable parts inside”, or are protected by fasteners that require security clearance and an expensive tool to loosen. Products are made so that replacement is far easier than repair. We just throw them away. The cool thing about bikes is that "all parts are serviceable".

As we all move towards becoming information workers, (folks who work at nice large firms, sit in front of a monitor or 2, and produce nothing you can touch), the desire to work with ones hands becomes magnified. It took me 13 years in front of that aforementioned monitor before I realized I needed to build with my hands again.

A Collaborative Build is us building a bike with you.

How it works

  1. Schedule a (free) "Initial Meeting" through our online calendar here

  2. Come on by!

  3. After we meet, we will email you a link to an initial estimate via Google Docs. This document is online and shared, and allows the client to add/update/modify it on the fly. We always tell people that this estimate is just a "conversation starter", and the list remains fluid as we design the bike virtually.

  4. We have you back in the shop for a free fit session

  5. Once we agree on parts, they are ordered and you are in the shop a few days later to build.

How does the Collaborative Build experience differs from an online “bike build” site? It’s the smell of grease, the grit under your fingernails and a sense of accomplishment.

There are quite a few slickly produced websites that allow a user to create a bike build (mostly revolving around color), place it in an online shopping cart, pay a few hundred bucks and get a bike delivered in a few short weeks. I am not in the business of disparaging these sites, as they seem quite successful, and anything that gets more people on bikes is ultimately a good thing.